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Student Number 954304012
Author Ning-yao Pai(白檸瑤)
Author's Email Address No Public.
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Department Executive Master of Industrial Economics
Year 2008
Semester 1
Degree Master
Type of Document Master's Thesis
Language zh-TW.Big5 Chinese
Title 跨國企業參進模式之研究-出口、直接投資與授權的選擇
Date of Defense 2009-01-06
Page Count 39
Keyword
  • entry mode
  • exports
  • FDI
  • licensing
  • Abstract  This paper consider an advanced technology multinational enterprise’s optimal entry mode into foreign markets. There are five entry strategies for a multinational enterprise: (i) exports (ii) FDI (iii) licensing (iv) exports and licensing (v) FDI and licensing. It is shown that a multinational enterprise’s optimal entry mode depends on the tariff, on the costs between the multinational enterprise and the host enterprise and on competition. The main conclusion is as follows, the multinational enterprise in exports and in the foreign direct investment situation is willing to be licensing. The tariff and the costs between the two firms will affect the choice of the strategies.
     After multinational enterprises have the strategies of exports and licensing, FDI and licensing, multinational enterprises’ export possibility enhancement. The multinational enterprises’ strategy, if is not the pure licensing, but in the export or in the foreign direct investment matching licensing situation, the host country’s welfare standard will promote. Analyzing the welfare implication of the entry mode , the host country prefer exports and the choice of entry modes is different between the multinational enterprise and the host country.
    Table of Content 第一章 緒論…………………………………………………………1
     第一節 研究動機與目的…………………………………………1
     第二節 研究方法與架構…………………………………………4
    第二章 文獻回顧……………………………………………………5
    第三章 模型與均衡分析……………………………………………10
     第一節 模型設定…………………………………………………10
     第二節 均衡分析…………………………………………………12
    第四章 福利分析……………………………………………………27
    第五章 結論…………………………………………………………34
    參考文獻………………………………………………………………35
    附錄……………………………………………………………………36
    Reference 一、中文部分
    蔡宜臻、邱俊榮(2008)「跨國廠商的進入模式 - 直接投資、出口與授權決策」,經濟論文,中央研究院經濟研究所,即將出版。
    二、英文部分
    1. Kabiraj, T. and S. Marjit (2003), “Protecting consumers through protection: The role of tariff-induced technology transfer,” European Economic Review, 47, 113-124.
    2. Murakami, Y. (2005), “Are multinational enterprises more productive: A test of the selection hypothesis,” Journal of Asian Economic, 16, 327-339.
    3. Mukheriee, A. and P. Enrico (2006), “Tariffs, licensing and market structure,” European Economic Review, 50, 1699-1707.
    4. Qiu, L. D. and Z. Tao (2001), “Export, foreign direct investment, and local content requirement,” Journal of Development Economics, 66, 101-125.
    5. Rowthorn, R. E. (1992), “Intra-industry trade and investment under oligopoly: The role of market size,” Economic Journal, 412, 402-414.
    6. Saggi, K. (1999), “Foreign direct investment, licensing, and incentives for innovation,” Review of international Economics, 7, 699-714.
    7. Tang, M. J. and C. M. J. Yu (1990), “Foreign market entry: Production-related strategies,” Management Science, 36, 476-489.
    8. Teng, J. T., M. S. Chern and K. H. Kim (2001), “Entry strategies for multinational enterprises and host countries,” European Journal of Operational Research, 133, 62-68.
    Advisor
  • Dachrahn Wu(吳大任)
  • Files
  • 954304012.pdf
  • approve immediately
    Date of Submission 2009-01-20

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